You’re an expert in your field and deliver fantastic appearance-improvement treatments to patients. But does it mean skimping on your digital marketing strategies is okay? Facebook has over 2.6 billion active users, as per the latest study by Statista. Facebook’s user base overshadows any other social media platform, even the ones created by Facebook. The mass media …
Once the Facebook ad that you had created has run for about 1 to 2 days, it is time that you make up some decisions based on the data of the ad campaign. Based on the data that has been collected, you can either let the ad to continue running and invest money on it, or …
In this article, you’ll learn the difference between CBO and ABO campaigns, as well as when to use them in your business’s advertising. Facebook’s CBO and ABO campaign often complicates beginners. If you are new to Facebook advertising, you might have created one campaign for each and every interest group. There is nothing wrong with it, …
It seems like every other day, I hear someone in the roofing industry expressing skepticism about using Facebook as a lead generation tool. The truth is, many businesses try to use Facebook without a clear understanding of what their target audience wants, the behavior of traffic, or even how the platform is different from other forms of …
If you run a roofing company then you must be after some success to get countless number of clients? Well, roofing advertising on Facebook would generate top quality clients in your target location. If you setup your ads correctly! Roofing Facebook ads are easy to create, you just have to select a lead form campaign …
Examples of Roofing Facebook Ads And Targeting Option Read More »
Is your aesthetic practice interested in running Facebook or Instagram ads? Or have you run them in the past without much luck? Chances are you’re not following the best practices or the basic do’s and don’ts of running ads on these social networks. Do’s – Best Practices that Every Plastic Surgery, Med Spa, Or Dermatology …
Aesthetic Practice Do’s and Don’ts for Running FB Ads Read More »
Facebook advertising for medical spas can be a very efficient marketing channel to find new patients and connect with existing patients. The key is to understand your business goals and your target audience. Your competitors are reaching their customers on Facebook, so ignoring this lucrative platform is no longer an option. Seventy-four percent of Facebook …
Are your Facebook or Instagram ads losing their momentum? Want to fix that problem? In this article, you’ll learn how to spot, diagnose, and remedy ad fatigue on Facebook and Instagram. What Is Ad Fatigue and Why Does It Happen? Have you run Facebook ad campaigns that seem to be going well but then take a nosedive? …
Ad Fatigue: Bringing New Life to Your Facebook Ads Read More »
Back in 2017, Facebook announced campaign budget optimization. They pitched it as an “easier way to maximize campaign results.” The purpose of this post is to explain what campaign budget optimizationis, how it helps, and how to use it. Let’s take a closer look… What is Campaign Budget Optimization? Using campaign budget optimization (also known as CBO), …
Facebook Campaign Budget Optimization: How It Works Read More »
As you consider the marketing efforts of your solar power company, how much attention have you given to Facebook ads? Perhaps you have tried out some Facebook ads in the past, but you weren’t thrilled with the results. Or, you’ve never been on Facebook but you are curious about how it might help you generate …
