Facebook Domain Verification: Link Ownership Control

Back in 2017, Facebook started limiting the ability to edit link thumbnail images, headlines, and descriptions as a way to control the spread of clickbait and misinformation. You can still edit your link previews — and limit how others can — if you first go through a domain verification process. Once verified, you will be able …

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How to Set Up Business Verification in Facebook

We’re seeing a huge surge in Facebook ad accounts getting shut down at the moment. One potential solution that seems to be helping some advertisers: Business Verification in Facebook Business Manager. There could be many factors contributing to the shutdown of Facebook ad accounts. Maybe you’ve actually violated advertising policies. If that’s the case, it’s something that …

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6 Reasons You Should Start Facebook Advertising

Advertising on Facebook gives you more opportunities to attract and connect with your target audience. These are the reasons you should advertise on Facebook. Facebook advertising is an excellent way of engaging with your target market. Especially when there are more than 1 billion active users on Facebook.  By appearing in their newsfeed, you can attract …

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6 Tips and Tricks for Optimising Facebook Ads

Facebook Ads are incredibly versatile. Understanding how to take full advantage of such a multifaceted and far-reaching platform will allow you to target almost any audience with ease. The potential for customisation is unparalleled. That being said, these options are of little use if you’re struggling with the basics. Even highly skilled marketers struggle with …

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ad targeting strategies

5 Powerful Facebook Ad Targeting Strategies

You can target audiences on Facebook with a dozen different ad formats and thousands of possible ad targeting parameters. Mastering your Facebook Targeting strategy gets you in front of very specific and often motivated segments of your audience, on the network where Americans religiously spend an average of 40 minutes of their day. Here are a few ridiculously powerful …

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